2018 FEAST! Local Foods Marketplace Tradeshow
took place on
Friday, November 30th, 2018
8:00 am - 5:00 pm
The focus of the tradeshow day is the exhibitors and buyers. We also invite aspiring entrepreneurs who would like to attend educational sessions and observe the expo floor in action. Registration is also open for technical assistance "support service" providers to have a booth to facilitate networking with food businesses.
Starting at 8:00 am, the Makers' Forum offers a range of sessions, access to technical assistance booths in the Support Services Mini Expo, and plenty of opportunities for networking. Growers and foodmakers will gain information on expanding sales, accessing new markets, and scaling up their operations. Buyers will get a chance to meet established, new, and up-and-coming food makers in advance of the 2019 season.
There will be a break for a networking lunch, followed by the Buyers' Expo from 1:00 - 4:30 pm.
To cap off the day we will hold an Awards Ceremony in the Exhibit Hall from 4:30 to 5:00 pm.
2018 Tradeshow Schedule: Makers' Forum and Buyers' Expo
7:00-8:30 |
Exhibitor setup & registration |
Exhibit Hall |
8:00 |
Breakfast, Support Services Mini Expo open [CLICK FOR LIST OF BOOTHS] |
Exhibit Hall |
8:30 |
Welcome & introductions |
Exhibit Hall |
9:00 |
|
Benefits of Peer Network Groups |
Strategies and best practices for entrepreneur peer groups, impact of peer group support for three unique businesses, why and how—managing a peer network, plus Q&A and some sample "fast burn" sessions. |
Greg Thomas, Peer Group Facilitator John Katz, Southern Minnesota Initiative Foundation Deeann Lufkin, CannonBelles Cheese Mary Mohn, Flower Valley Vineyards John Shonyo, The Bee Shed |
|
Exhibit Hall |
9:00 |
|
A Tale of Two Branding Journeys |
Two different paths to refine branding, plus what led them on those journeys and how the approaches are suited to the business goals. Each tale will be told from the perspective of the entrepreneur and the consultant. |
|
Tami Enfield, Brand Yourself Austin Jevne, Forager Brewery Jeff Johnson, Design Replace Tom Johnson, nomi |
|
Dr. WJ Mayo Reception Hall |
10:00 |
|
Local Sourcing Strategies |
FEAST! is all about local sourcing, but what are the factors involved in making it work for both the farmer and the processor (food business). We'll hear from both sides, as well as from some service providers that work to facilitate those relationships. |
Kim Olson, Grandma's Gourmets Joe Silberschmidt, You Betcha Kimchi Melissa Driscoll, Seven Songs Organic Farm Ben Penner, Ben Penner Farms Emily Coll, Iowa State Univ. Value Added Ag Prog Natalie Vandenburgh, The Good Acre |
|
Exhibit Hall |
10:00 |
|
Pitching: at Tradeshows and Beyond |
We'll hear from a buyer and two entrepreneurs about national tradeshow experience, and how those conversations differ from one-on-one sales meetings. Plus the in-between: how to get from A to B, and maintaining that relationship after making the sale. |
Julie Blubaugh, Whole Foods Melina Lamer, Superior Switchel Jane Hawley Stevens, Four Elements Herbals |
|
Dr. WJ Mayo Reception Hall |
11:00 |
|
Buyer Panel-Retail |
Hear directly from buyers what their daily challenges are so you can better serve their needs. Broaden your understanding across different store and distributor sizes, and ask your burning questions to strategize your growth. |
|
Jason Robinson, Agricultural Utilization Research Institute Steve Sorenson, Lunds & Byerlys Mike Reineck, Market Distributing Katie Ruff, By the Spoonful Sherri Meyers, Just Food Co-op |
|
Exhibit Hall |
11:00 |
|
Buyer Panel-Institutional |
Growing in the institutional direction? This panel will give you insight into the needs of three unique types of foodservice buyers and what you can do to build those relationships. |
|
Brett Olson, Renewing the Countryside David Ramlow, Bon Appetit Austin Jevne, Forager Brewery Jennifer Geier, Federal Medical Center Rochester Paula Thompson, Saint Elizabeth's Medical Center |
|
Dr. WJ Mayo Reception Hall |
12:00 |
Networking Lunch* | Exhibit Hall |
1:00-4:30 |
|
Buyers' Expo |
Exhibit Hall |
4:30 | Awards Ceremony | Exhibit Hall |
2018 FEAST! Awards Ceremony
To cap off the FEAST! tradeshow, we'll present awards in the exhibit hall for guests including the food businesses, support services attendees, buyers across an array of marketing channels, and invited media.
President of Southern Minnesota Initiative Foundation Tim Penny offered a message about the status and direction of the Network, as well as introducing key partners to make additional remarks about the role of local foods and entrepreneurship.
Guest speakers include Jamie Pfuhl of Minnesota Grocers Association, John Monson, Chief Mission and Marketing Officer at Compeer Financial, Jamie Sundsbak of Collider Coworking, and Kathy Zeman of Minnesota Farmers Market Association.
Awards presented:
Most innovative local sourcing: Grandma's Gourmets
Most inspiring social benefit: Heartland Burrito
Most engaging booth: My Sweet Greens MN
Ready to Grow award from the Minnesota Department of Agriculture: CannonBelles Cheese
Ready to Grow award from Something Special from Wisconsin™: CTL Foods
2018 Speakers
|
Emily CollISU Extension and Outreach Local Foods and Value Added Agriculture Program Local Sourcing Strategies, 10am Emily conducts economic research on local food systems including development of enterprise budgets and market analysis. Emily also coordinates the MarketReady Program which educates farmer/producers on how to effectively enter wholesale, retail and institutional markets. |
Melissa DriscollLocal Sourcing Strategies, 10am Owner, Seven Songs Organic Farm |
Tami EnfieldFounder and CEO, Brand Yourself Consulting A Tale of Two Branding Journeys, 9am With Marketing and Sales experience dating back to 2001, Tami knows a thing or two about bringing fresh air to an old brand. In addition to her professional experience, Tami is a big data geek. She is a lifelong learner and loves keeping up with new strategies. FEAST! 2018 Support Services Mini Expo Exhibitor. |
Jane Hawley StevensOwner, grower and herbalist, Four Elements Herbals Pitching: at Tradeshows and Beyond, 10am Jane Hawley Stevens began specializing in herbs in 1981. After earning a degree in horticulture from the University of Wisconsin-Madison, she founded her business in 1987. Four Elements Organic Herbals is based on plants grown in her cultivated fields, Chakra Garden, prairie and woodlands in the pristine Baraboo Bluffs. Still, the favorite part of her job is propagating and cultivating the herbs used in her various wellness products. A pioneer of the organic farming movement and natural products industry, Jane inspires others through living her truth and teaching herbalism and organic farming methods throughout the country. |
Austin JevneA Tale of Two Branding Journeys, 9am Co-owner and brewer, Forager Brewery |
Jeff JohnsonFounder, Replace Inc. A Tale of Two Branding Journeys, 9am Both Jeff and Replace are dedicated to only working for clients that see design a great tool for improving the triple bottom line of People. Planet, and Profit. (Social Justice, Global Health, and Finances.) |
Tom JohnsonA Tale of Two Branding Journeys, 9am Tom Johnson is a co-founder and marketing director of Minneapolis-based nomi, maker of the first fresh fruit and oat bar. |
Melina LamerPitching: at Tradeshows and Beyond, 10am Melina Lamer is the founder and CEO of Superior Switchel, a Minneapolis-based company on a mission to connect people and the planet through delicious, organic, healthy beverages. They use certified organic, vegan and non-GMO ingredients like fresh fruits, herbs, and spices. You can now find Superior Switchel on Amazon Prime and in retailers across the U.S. The company is a certified woman-owned, B-Corp that actively supports U.S. waterway conservation efforts with 1% of their annual sales. |
Deeann LufkinBenefits of Peer Network Groups, 9am Co-owner/founder of CannonBelles Cheese; FEAST! 2018 vendor. |
Mary MohnBenefits of Peer Network Groups, 9am Co-owner/founder of Flower Valley Vineyard; FEAST! 2018 vendor. |
Kim OlsonLocal Sourcing Strategies, 10am Co-owner/founder of Grandma’s Gourmets; FEAST! 2018 vendor. |
Ben PennerOwner, Ben Penner Farms Local Sourcing Strategies, 10am Ben is an organic farmer and entrepreneur in Minnesota who grows Spring and Winter Wheat, which is then milled into flour and distributed to a growing list of stores and bakeries around the state. He also grows no-till soybeans using a rye-soybean cover crop method, oats and has experimented with pulse crops. |
John ShonyoBenefits of Peer Network Groups, 9am Co-owner/founder of The Bee Shed; FEAST! 2018 vendor. |
Joe SilberschmidtCo-owner/founder of You Betcha Kimchi Local Sourcing Strategies, 10am You Betcha Kimchi is a Minnesota twist on the Korean Classic made in three spice levels: Minnesota Nice, A Bit Nippy, and Uffda! All the veggies are organically and locally grown (even the ginger!) and sourced direct in order to lend their fullest possible support to their farming partners.; FEAST! 2018 vendor. |
Greg ThomasBenefits of Peer Network Groups, 9am Facilitator of the SMIF/FEAST! Peer Network Groups and former consultant with Enterprise Minnesota. |
Natalie VandenburghPrograms Manager, The Good Acre Local Sourcing Strategies, 10am Natalie was born and raised in the Twin Cities, where she learned to love making and sharing good food by way of a great pie recipe. After studying international relations at Georgetown University and getting a degree in food systems from the University of Minnesota, she found her way to The Good Acre, where she is the Program Manager. Her passions include educating about food as a tool for personal, community, and environmental wellbeing; working with small food businesses; and milling and baking with local grain. FEAST! 2018 Support Services Mini Expo Exhibitor. |
For questions about the Tradeshow, contact [email protected]